Neuroeconomics Book

Neuroeconomics


  • Author : Paul W. Glimcher
  • Publisher : Academic Press
  • Release Date : 2013-08-13
  • Genre: Psychology
  • Pages : 560
  • ISBN 10 : 9780123914699
  • Total Read : 93
  • File Size : 11,7 Mb

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Neuroeconomics Summary:

In the years since it first published, Neuroeconomics: Decision Making and the Brain has become the standard reference and textbook in the burgeoning field of neuroeconomics. The second edition, a nearly complete revision of this landmark book, will set a new standard. This new edition features five sections designed to serve as both classroom-friendly introductions to each of the major subareas in neuroeconomics, and as advanced synopses of all that has been accomplished in the last two decades in this rapidly expanding academic discipline. The first of these sections provides useful introductions to the disciplines of microeconomics, the psychology of judgment and decision, computational neuroscience, and anthropology for scholars and students seeking interdisciplinary breadth. The second section provides an overview of how human and animal preferences are represented in the mammalian nervous systems. Chapters on risk, time preferences, social preferences, emotion, pharmacology, and common neural currencies—each written by leading experts—lay out the foundations of neuroeconomic thought. The third section contains both overview and in-depth chapters on the fundamentals of reinforcement learning, value learning, and value representation. The fourth section, “The Neural Mechanisms for Choice, integrates what is known about the decision-making architecture into state-of-the-art models of how we make choices. The final section embeds these mechanisms in a larger social context, showing how these mechanisms function during social decision-making in both humans and animals. The book provides a historically rich exposition in each of its chapters and emphasizes both the accomplishments and the controversies in the field. A clear explanatory style and a single expository voice characterize all chapters, making core issues in economics, psychology, and neuroscience accessible to scholars from all disciplines. The volume is essential reading for anyone interested in n

Decisions  Uncertainty  and the Brain Book
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Decisions Uncertainty and the Brain


  • Author : Paul W. Glimcher
  • Publisher : MIT Press
  • Release Date : 2004-09-17
  • Genre: Medical
  • Pages : 404
  • ISBN 10 : 0262572273
  • Total Read : 71
  • File Size : 8,8 Mb

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Decisions Uncertainty and the Brain Summary:

In this provocative book, Paul Glimcher argues that economic theory may provide an alternative to the classical Cartesian model of the brain and behavior. Glimcher argues that Cartesian dualism operates from the false premise that the reflex is able to describe behavior in the real world that animals inhabit. A mathematically rich cognitive theory, he claims, could solve the most difficult problems that any environment could present, eliminating the need for dualism by eliminating the need for a reflex theory. Such a mathematically rigorous description of the neural processes that connect sensation and action, he explains, will have its roots in microeconomic theory. Economic theory allows physiologists to define both the optimal course of action that an animal might select and a mathematical route by which that optimal solution can be derived. Glimcher outlines what an economics-based cognitive model might look like and how one would begin to test it empirically. Along the way, he presents a fascinating history of neuroscience. He also discusses related questions about determinism, free will, and the stochastic nature of complex behavior.

Neuroeconomics Book

Neuroeconomics


  • Author : Martin Reuter
  • Publisher : Springer
  • Release Date : 2016-10-06
  • Genre: Psychology
  • Pages : 511
  • ISBN 10 : 9783642359231
  • Total Read : 78
  • File Size : 9,5 Mb

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Neuroeconomics Summary:

This book represents one of the cornerstones of the series Studies in Neuroscience, Psychology and Behavioral Economics. It is divided into eight sections, starting with an introduction to neuroeconomics followed by an overview of frequently applied experimental paradigms (games) in neuroeconomics research. Furthermore, it addresses the molecular basis of human decision making, environmental/situational factors and social contexts influencing human decision making, as well as translational and developmental/clinical approaches to neuroeconomics. In closing, a paper on neuro-marketing demonstrates how knowledge from neuroeconomics research can be applied in “real life.” Culminating in an extensive methods section, in which eight different neuroscience techniques are introduced, the book offers an essential resource for researchers and practitioners, and may also be beneficial for graduate students.

Neuroeconomics Book

Neuroeconomics


  • Author : Peter Politser
  • Publisher : OUP USA
  • Release Date : 2008-03-12
  • Genre: Business & Economics
  • Pages : 234
  • ISBN 10 : 9780195305821
  • Total Read : 76
  • File Size : 9,6 Mb

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Neuroeconomics Summary:

An introduction to the burgeoning field of neuroeconomics, this book brings together the essential concepts the discipline draws on from psychology, neuroscience and economics.

Foundations of Neuroeconomic Analysis Book

Foundations of Neuroeconomic Analysis


  • Author : Paul W. Glimcher
  • Publisher : OUP USA
  • Release Date : 2011
  • Genre: Medical
  • Pages : 488
  • ISBN 10 : 9780199744251
  • Total Read : 89
  • File Size : 17,8 Mb

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Foundations of Neuroeconomic Analysis Summary:

Neuroeconomics has emerged at the border of the social and natural sciences. This book argues that a meaningful interdisciplinary synthesis of the study of human and animal choice is not only desirable, but also well underway, and so it is time to develop formally a foundational approach for the field.

Neuroeconomics  Judgment  and Decision Making Book

Neuroeconomics Judgment and Decision Making


  • Author : Evan A. Wilhelms
  • Publisher : Psychology Press
  • Release Date : 2014-07-11
  • Genre: Psychology
  • Pages : 310
  • ISBN 10 : 9781317652748
  • Total Read : 60
  • File Size : 14,8 Mb

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Neuroeconomics Judgment and Decision Making Summary:

This volume explores how and why people make judgments and decisions that have economic consequences, and what the implications are for human well-being. It provides an integrated review of the latest research from many different disciplines, including social, cognitive, and developmental psychology; neuroscience and neurobiology; and economics and business. The book has six areas of focus: historical foundations; cognitive consistency and inconsistency; heuristics and biases; neuroeconomics and neurobiology; developmental and individual differences; and improving decisions. Throughout, the contributors draw out implications from traditional behavioral research as well as evidence from neuroscience. In recent years, neuroscientific methods have matured, beyond being simply correlational and descriptive, into theoretical prediction and explanation, and this has opened up many new areas of discovery about economic behavior that are reviewed in the book. In the final part, there are applications of the research to cognitive development, individual differences, and the improving of decisions. The book takes a broad perspective and is written in an accessible way so as to reach a wide audience of advanced students and researchers interested in behavioral economics and related areas. This includes neuroscientists, neuropsychologists, clinicians, psychologists (developmental, social, and cognitive), economists and other social scientists; legal scholars and criminologists; professionals in public health and medicine; educators; evidence-based practitioners; and policy-makers.

Neuroeconomics and the Firm Book

Neuroeconomics and the Firm


  • Author : Angela A. Stanton
  • Publisher : Edward Elgar Publishing
  • Release Date : 2010-01-01
  • Genre: Business & Economics
  • Pages : 352
  • ISBN 10 : 9781849805605
  • Total Read : 89
  • File Size : 14,7 Mb

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Neuroeconomics and the Firm Summary:

Do people with high testosterone levels make decisions the same way as people with lower testosterone? Do men change their behavior when a pretty woman enters the office? Do women change their behavior when a handsome man enters the office? Do men and women affect each other within the firm to the detriment or the benefit of the firm? In some ways, the questions this edited volume addresses are questions that we are all familiar with and have asked for many years. It suggests looking for answers in places that that we have never thought of before. Some of the chapters will surprise you with their ingenious, simple answers and propositions; some will perhaps make you feel awkward with their straight-forward way of presenting what we all suspected but felt uncomfortable to talk about. From the foreword by David B. Audretsch This volume brings together leading researchers from a variety of fields to investigate the concept of the firm from new perspectives arising from neuroeconomics. The traditional theory of the firm has focused on the strategic, operational and resource management objectives of the firm as an organization. This timely and informative book explores new horizons in the biology of human decision-making and behavior, including uncertainty, entrepreneurship and ethics as it affects the functioning of the organization. The fascinating chapters cover a wide range of research fields, drawing on both the conscious and the unconscious mind, and how common hormonal cycles in the female and testosterone variations in the male affect each other in the workplace and its affect on the firm as an organization. The topics of entrepreneurship and the recent global financial crisis are discussed from the perspective of hormonal forces and the implications of those forces in the future. It is an enlightening selection of articles that scholars, students, business leaders, and managers will find a valuable read. Vernon L. Smith, 2002 Nobel Laureate in Economics The idea

Social Neuroeconomics Book

Social Neuroeconomics


  • Author : Jens Harbecke
  • Publisher : Routledge
  • Release Date : 2020-09-23
  • Genre: Business & Economics
  • Pages : 276
  • ISBN 10 : 9781000097504
  • Total Read : 66
  • File Size : 12,9 Mb

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Social Neuroeconomics Summary:

Neuroeconomics has emerged as a paradigmatic field where neuroscience and the social sciences are integrated in one analytical and empirical approach. However, the different disciplines involved often only relate to each other via the shared object of research, and less through the constructing of precise models of integrative mechanisms. Social Neuroeconomics explores the potential of philosophical and methodological reflections in the neurosciences and the social sciences to inform those efforts at cross-disciplinary integration, with a special focus on recent contributions to mechanistic explanations. The collected essays are drawn from the fields of neuroscience, psychology, economics, sociology and philosophy, and examine the ways and methods of constructing unified conceptual frameworks that can guide empirical work and hypothesis building. This is demonstrated in a range of applications, particularly regarding finance and consumer behavior. The concept of the ‘social brain’ is also explored; a multilevel framework in which complex analytical categories such as emotions or socially mediated cognitive processes connect neuronal and social phenomena in specific mechanisms that generate behavior. This book addresses a wide audience across the various disciplines, reaching from the neurosciences to the social sciences and philosophy.